Positioning Audit
How credible is the positioning of your enterprise? Is communication fit to empower leadership? For us, relevant indicators are:
- K2K Sustainable Quality Model: Targets+Perspectives (Value & Value Add) – Sustainable Quality (Tradition & Rule Breaking) – Platforms + Consistency (Stories & Symbols)
- Economical Factors, Social Factors, Ecological Factors
- Target groups in the Digital Change
- Efficiency of Structures and Procedures: Inductive / Deductive; Bottom-up / Top-down